Carefully Curated Licensing Programmes

Planning. Prospecting. Management. Administration.

Our complete range of services includes:

Licensing viability studies.

Working with you to map out credible brand extensions

Brand licensing plans.

Helping you to wrap up the viability study into a wider plan and strategy.

Brand assets/support.

Distilling your brand into guidelines that licensees can adhere to, ensuring brand consistency. Providing marketing collateral to inspire them.

Licensee search and selection

Tailored to each brand, underpinned by extensive research, analysis and due diligence

Contract negotiations

Working to ensure agreements are mutually beneficial for all parties, workable and sustainable

Licensee management

Maintaining regular contact with licensees with periodic performance reviews and updates

Approvals

Liaising with licensees to ensure brand guidelines are being adhered to and that products align with the brand’s key attributes.

Brand protection

Assisting you in expanding your trade mark coverage and protecting your valuable IP.

Financial administration

Securing the timely submission of reports and royalty payments. Advisory and mediation services on licensing audits.

To learn more about our services and how we can help you to credibly extend your brand, please follow the below link.